EXPLORATION

Developing a series of brand acts demonstrating the promise of an additive, interoperable system of three-dimensional story-led metaverse experiences.

PROCESSION AR | TRIBECA

Premiering at Tribeca Film Festival Immersive, 2021, Procession is an interactive augmented reality artwork set in a utopian world where human-created climate change wreaks havoc as you watch. In partnership with renowned NYC-based fine artist Dustin Yellin, Squint Opera, Q Department and the National Wildlife Federation. Recently featured during 2022 Google I/O. Available on iOS and Android.

HENNESSY |
UNFINISHED BUSINESS

An early COVID-19 relief initiative and fund with LVMH Hennessy that provides immediate assistance and long-term support to Black, Asian, and Latinx small-business owners.

SING STREET GROUNDED |
BROADWAY CARES

One Club for Creativity Winner, 2021. One of the first of its kind collaborative streaming performance at the start of the Covid-19 lockdown… the young cast of the musical Sing Street was two weeks from its Broadway debut when the pandemic postponed the show indefinitely. Instead of accepting the bad news, we helped the young cast rally together to turn a two-and-a-half hour Broadway musical into a half-hour online performance, all for charities to support our fellow New Yorkers affected in the epicenter of the pandemic.

LIVING DISTANCE | SUNDANCE

In 2019, I collaborated with artist and engineer, Xin Liu, Arts Curator at the MIT Media Lab to document the development and deployment of Living Distance, an experimental crystalline robotic sculpture commissioned to orbit into outerspace via Blue Origin’s New Shephard Flight NS11. Together we developed a short film bio pic and 1st person POV virtual reality experience which debuted at Sundance New Frontier in 2020.

THORNE | FRONTIER WITHIN

A biometrics-driven, WebGL powered immersive installation to relaunch innovative health brand Thorne; we introduced people to the next frontier of human progress: their own body.

NEW MUSEUM LIVE |
40th ANNIVERSARY

To celebrate 40 years of imminent new art & new ideas, we helped transform the entire physical space inside out - New Museum LIVE: five exhibitions, hundreds of artworks, special events & performances ALL live streamed online and contextually broadcast in various locations across NYC. 

MAILCHIMP PRESENTS

Original content | Concept, development and production of Short-form series, pilots, films and podcasts created with entrepreneurs in mind for Mailchimp’s premium paid education and entertainment platform.

MAILCHIMP | DID YOU MEAN?

Cannes Lions Grand Prix Winner, 2017 - A massive, mysterious, multipart campaign touched every corner of culture and got people searching for more by the millions.

HENNESSY | MAJOR

At the turn of the century, cycling was the biggest sport and Major Taylor was its biggest star. Taylor was the first African American world champion, yet no one really knew his story–until now. We launched ‘Major’, a Hennessy V.S campaign that brought light to this incredible man and showed how his inner drive pushed him deeper into competition with his own self.

TREE VR

Webby Award Winner, 2018. Concept, experience design, branding and production for a mixed-reality, multi-sensorial experience that transforms you into a rainforest tree. With your arms as branches and your body as the trunk, you’ll witness the tree’s growth from a seedling into its fullest form and witness its fate firsthand. Tree VR is live at IMAX theaters and travels globally with over 100,000 views.

NEW YORK TIMES |
THE DAILY 360

Concept and production for product launch. For the curious-minded, early adopting VR community, we helped launch the Daily 360 - a collaboration with Samsung and Times journalists around the world delivering one new 360 video every day. These immersive videos put you at the center of the scene, allowing you to look left, right, up, down and behind you.

DROGA5 | D5X

Creative Direction, show running production for Forever Young, a festival of music, art, food and play celebrating Droga5′s tenth anniversary. The event recognized and celebrated a mindset that doesn’t grow old with age — the optimism to do work that matters.

HENNESSY VSOP |
MASTERED FROM CHAOS

Cannes Lions Grand Prix Winner, Webby Award Winner, 2017. With director, Ben Tricklebank, we created Harmony. Mastered From Chaos. a film and immersive online experience that showed every step to making Hennessy V.S.O.P. The site used a rich, interactive approach rarely seen in the spirits category. It integrated live action, LiDAR scans, 3D point clouds, CG, Web GL and interactive sound illustrating the unpredictable elements the cognac is faced with during the development process. Then, as users interacted with each step, they discovered the expertise it takes to make the perfect cognac.

UNDER ARMOUR |
SLAY YOUR NEXT GIANT

Cannes Lions Grand Prix Winner, Craft, Awwwards Winner 2016. A match-cut film and Interactive WebGL website experience where 6 separate videos featuring 6 professional football athletes, play simultaneously, allowing users to instantly jump between them without any buffering.

GOOGLE ANDROID | PAPER PLANES

Cannes Lions Grand Prix Winner, 2017. Development and production of an Android Web App allowing people across the world to catch and throw paper planes with a second screen and connect with others like never before. For Google I/O’s 2016 keynote, we teamed up with Active Theory and used WebGL to let 7,000 attendees and thousands of live-streaming users fold, stamp and throw planes from their phones into a virtual world on the 50-foot mainstage screen. The platform uses a phone’s accelerometer, gyroscope and GPS to feed data into websockets, funnel servers, Google’s Cloud Platform and App Engine. “Paper Planes” has since been launched as an Android Experiment because of its innovative use of the platform. Over a million planes have been thrown, there’s over 8 million stamps and 158 countries have participated.

UNDER ARMOUR | I WILL WHAT I WANT

Cannes Lions Cyber Grand Prix Winner, Webby Award Winner, 2015. A real-time, streaming social media commentary featuring supermodel, Giselle Bundchen’s rigorous commitment to silence negative sentiment on her athletic ability via a :60 spot and WebGL powered responsive app.

UNICED | TAP PROJECT

FWA Winner, 2014. To generate awareness and donations for the world water crisis, we created a mobile experience that challenged people to see how long they could go without touching their phones. For every 10 minutes sustained from touching one’s phone, a corporate sponsor donated one day of clean water to children in need. 2.5 million people went a total of 250 million minutes without their phones, raising a total of $1.6 million, making it UNICEF's most successful campaign-based fundraising effort to date. All with no paid-media support.