360 Video · Immersive

New York Times: The Daily 360

A launch film for The New York Times' Daily 360, shot around the world to prove the whole point of 360 video: making you feel like you are there, now.

Year2016
StudioDroga5, New York
ClientThe New York Times
ProductionFramestore

The New York Times launched The Daily 360, a daily immersive video series, and needed a film to make the case for the format itself.

So we shot in several locations around the world and cut them together to prove the core value of 360 video: not watching a place from the outside, but standing inside it, feeling like you are being there now.

The Daily 360 The Daily 360

It set the tone for a series that put Times readers at the center of the scene, from conflict zones to the surface of a frozen lake, one day at a time.

Credits

Studio: Droga5, New York
Client: The New York Times
Production: Framestore
Format: 360 video, immersive series launch
Year: 2016

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